The Impact on PR When Reader Clicks Prioritize News Stories

I stumbled across a personalized news service called memigo, which ranks news stories based on the clicks and recommendations of registered users. They also have an RSS feed. Be sure to check out their list of rejected stories and best articles.

For PR pros, should such a news model catch on, it could be dangerous. It will make it much harder for us to sell legitimate stories that impact people's lives (ok, maybe sometimes) when the top story of the day is the guy who sold the wedding dress on eBay.

Chris Heisel over at the Missouri School of Journalism ponders the madness.